Since feeling really deflated about my visual identity, I came back to it today with a positive mindset, reminding myself continuously that I won't be stuck with these designs for the rest of my life and they WILL develop in time!
Business Cards
I decided to continue with the handmade type and pastel colour scheme that I used within 505 within my business cards and letterheads, as I feel that it is one of my stronger pieces from this year and has the strongest representation of the way I work.
I have designed three different varieties of business card, each with a different pattern on the reverse side, which I hope will create some interest amongst the audience. I kept them relatively simple for now, as I aim on working on more creative methods of presentation further down the line in my practice.
Letter Head/Banner
It's safe to say I had well and truly grown out of he dismal grey and black banner on my blog, so I decided to give it a makeover by using the 'Ellie Chappell Illustration' ~logo~ that I had made and adding some of the sun patterns I had used for 505. It looks SO MUCH BETTER.
I also used these as headers for my professional documents including the acceptance of commission form and creative CV. As they are both my first mockups, I expect that they will need a lot of development in the future, particularly my CV. I feel as if it looks like one that you make when you're in a careers lesson at school, but I will do some further research into layout and design to make it look more professional.
Icon
I decided to get rid of the posey picture of myself as it isn't really that professional. I spent hours yesterday trying to draw an accurate self-portrait but I just kept going round and around in circles and feeling really deflated. I am determined to create an 'Ellie' icon in the next few weeks, but for now I have taken on the form of a short and stumpy cactus just to tide me over.
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